It is very, very, very rare for a professional comedy magician to write this kind of report. Many other entertainers, comedy magicians, and entertainment agencies do NOT want you know this information. Please take the time to read it carefully. In fact, if you are – as I hope – very interested in making sure that your company’s events are successful, then
I urge you to get comfortable, ask not to be disturbed, and STUDY this report – it IS that important! It reveals vital information that you NEED to know!
It’s shocking but true.
Every day, businesses hire entertainers that they should not be hiring. Comedy magicians, entertainers, and entertainment agencies often lie about their qualifications, charge you a LOT more than they should, end up turning your important event into an embarrassment and put your reputation on the line by presenting sub-par performances.
Organizing a corporate event is a DIFFICULT and STRESSFUL job. There are so many details that must be attended to. But here is the undeniable truth:
THE OVERALL SUCCESS OF YOUR EVENT HINGES ON YOU HIRING
THE RIGHT ENTERTAINER
I realize that you might not believe that right now but think about it for a minute. When is the last time you remembered the dinner you had at a corporate event? Did the centerpieces make the event memorable and successful? When is the last time you attended a corporate event when the band or the DJ made it successful?
The entertainer is the “key” to a successful event, but here’s the problem…
Hire the wrong person and your event will be a flop. Hire someone who offends members of your audience and it is your reputation on the line. Overpay for an entertainer who delivers a sub-par performance and all eyes will be looking at you.
This blog post for event planners is going to give you the inside-scoop on what some entertainers, and agencies do to unsuspecting event planners. You’ll be armed with the knowledge you need so you won’t be “taken” by these people.
In just a minute, I’m going to reveal what the Biggest Mistake is and how you can avoid them, but first let me answer a couple of questions that are probably on your mind:
Who Are You And Why Are You Revealing This Information?
My name is The Magic Comic- Jamahl Keyes and I’m a corporate entertainer. For the past 15 years my unique comedy magic shows consisting of magic, mindreading, motivation, comedy, and audience participation have helped event planners at companies including AM General, Yahoo, Sony, Chic-Fil-Let, The Magic Castle, Revlon, and State Farm Insurance make their events unforgettable, fun, successful and fun.
I’m revealing this information that the corporate entertainment industry doesn’t want you to know for two main reasons:
REASON #1: If you end up hiring a lousy entertainer, this closes the field not only to me but other competent professionals. Odds are, if the person you hire stinks, you’ll be very reluctant to hire a similar type of performer in the future.
REASON #2: I HATE to see bad performers rip people off and make event planners look bad. It puts a back eye on my profession.
Okay, now that you know who I am and why I’m doing this, let’s talk about the one of the Biggest Mistakes Event Planners Make When Hiring Entertainer!
One Of The BIGGEST MISTAKES Event Planners Make When Hiring A Entertainer:
BASING YOUR DECISION PRIMARILY ON PRICE
Wow! This is a biggie.
Of course, price is a factor when hiring a performer. If you only have a $1,000 budget, you’re not going to be able to hire Tony Robbins to come and motivate your group! However, many event planners place too much emphasis on price and not enough emphasis on the overall impact the entertainer/speaker will have on their event.
Is the highest priced performer always the best? Absolutely not! In fact, in a marketing course put out for entertainers, the author tells his readers to dramatically raise their fees because a lot of event planners equate the value of a performer by how much they charge. He says that it is all “perception”.
Well, it certainly won’t be just “perception” if you hire someone who charges you thousands of dollars for a show that is, in reality, only worth a few hundred dollars and they “bomb”!
On the other hand, hiring the least expensive entertainer is not always the best way to go either.
Comedy magician, and other performers are perceived as a dime a dozen- a commodity- by many event planners, and because of this they try to find the lowest priced performer.
The fact is that each performer is unique and, like in any other profession, there are entertainers who are great, some who are good, some mediocre, and some who should never be allowed on stage!
You need to base your decision on the performer who will best fulfill your needs and help you to achieve your desired outcomes.
One way you can know whether an entertainer is going to meet your needs is by whether or not he or she asks you what your needs are and what outcomes you want to achieve with your event. When you call them, do they just tell you how great their show is without finding out what you want and need?
How would you feel if you went to a doctor because you weren’t feeling well and the doctor instantly prescribed some medicine without first finding out what was wrong with you? It’s the same with entertainers and speakers. They should find out what you want and need first and see if they have a program that can fulfill those needs.
Many performers are so desperate for work that they will say anything to get hired. They will tell you that they do things that they don’t, won’t, or can’t do. We’ll be talking about how to spot out these phoneys and avoid ‘em like the plague in just a few minutes.
Bottom line: Decide what your budget range is, check out a number of performers in that budget range, and choose the best person regardless of price. If your budget is so small that you cannot find an excellent performer, DO NOT HIRE ANYONE. It is far, far better to have no entertainer or speaker than it is to hire someone who is not good. Save your money and wait until you can afford someone who is outstanding.
Well, there you have it. Obviously, if you’re a seasoned event planner you may have already known some of the secrets revealed in this report. But I hope you found a few gems that you can use to ensure that your next event turns out exactly as you want it so you get the applause, accolades, and acknowledgement that you so richly deserve.
If I can help you or you want to contact me, please call 866.230.9808.
The Magic Comic- Jamahl Keyes
P.S. For more details about my programs go to www.TheMagicComic.com
PPS. Be sure to register for my FREE monthly email newsletter, The Magic Of Laughter.